Client Representation

At Diane Moser Properties, we are dedicated to serving the best interests of the people with whom we work.  Real estate sales are the most costly and complex financial transactions most individuals ever face. That is why we believe that each party, whether buyer or seller, deserves to be represented by an agent who is bound to keep the confidences and serve the fiduciary interests of their client. 

Traditionally, real estate agents have worked with buyers, while owing their fiduciary loyalty to the sellers of the properties which they showed and sold. Buyers were considered customers, not clients, and although the agent was bound to treat people fairly and honestly, buyers were not represented in the purchase of their home.  The agent was obligated to work in the best interests of the sellers and could not keep information obtained from the buyer confidential. This relationship between the buyer and agent is known as sub-agency and is still practiced by many firms. Prior to recent agency disclosure laws, many consumers were unaware of who "their agent" actually represented and today, many buyers are still confused by complicated agency relationships.

The problem with sub-agency was that it often failed to serve anyone's best interests. Many agents felt confused and conflicted about owing their loyalty to an unknown seller when their working relationship was with the buyer. Some decided to work in the buyer's interests even though their legal duty was to the seller. This created numerous incidents of "undisclosed dual agency" and brought the integrity of our profession into question. Some agents began to feel that what they really represented was the deal itself. Eventually, these agents represented nothing but their own financial interest in making a commission, further eroding the public's trust.  Other agents decided that they should only represent buyers exclusively to avoid any conflict of interest. Unfortunately, exclusive buyer's agents could only serve half a client's needs and this undermined a continuing relationship between agent and client.

We believe that our clients want and need representation whether they are buying or selling property.  Many of our clients have to sell one home before they can buy another. They are best served by an agent who is experienced in delivering full-service client representation. We feel that our goal of building and cementing a lasting bond with our clients will result in the delivery of the highest level of service to everyone.  We recognize that sub-agency is in conflict with the best interests of our clients and we will not practice it. We are committed to creating long-term relationships with our clients and to continuing to serve their real estate needs well into the next century.